Orlando's Leading Rolex Buyer | Sell Your Rolex Watch | Diamond Banc

Orlando's Premier Rolex Buyer

Our watch buyers know exactly what your Rolex is worth
and pay industry leading prices.

Deena Maali, Market Director

Deena Maali

Orlando, FL Market Director

alternate_email deena@diamondbanc.com
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Jan V.
I sold a Rolex watch. The transaction was handled professionally and in a timely manner and I got a fair market price.
Windy G.
Courteous, knowledgeable, efficient. Will use them again.
Angela E.
Jodi was awesome!

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“After watching countless videos on YouTube, I reached out to Diamond Banc and was introduced to Jordan. He made the process seamless and simple and answered all of my questions. The entire process, from initial contact to securing a loan took less than 48 hours.
I am very impressed with their process and level of customer service and highly recommend them to anyone needing to access their jewelry’s equity. Thank you again!”

-Sebastian C.

Get a Quote

In Person or Online

Schedule a private evaluation at your local Diamond Banc or use our online submission form.

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In-Person Evaluation

Complete In Person

Meet privately with a Diamond Banc director who’ll evaluate your items right in front of you & make you an offer.


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If you accept our offer, we will issue payment immediately via check or wire transfer.

Market director's portrait

Deena Maali

Orlando, FL

Deena Maali is Diamond Banc’s Orlando Director with over 10 years of experience in fine jewelry and luxury watches. Born and raised in the heart of Orlando, her past experience includes buying and selling loose diamonds and designer fashion items to working with a vast variety of high-end watches. With her knowledge from working in many facets of the industry, Deena provides her clients with stellar experience, offering the best values and the lowest interest rates for their items. Visit Deena at our Orlando office for a free, no-pressure evaluation!


How does it work?

There are two ways you can sell your jewelry to Diamond Banc:

  1. Fill out our online submission form above & receive a quote within 24 hours from one of our expert jewelry buyers. Our team will provide you with a fully-insured shipping label to mail your item(s) to our headquarters. From the moment your jewelry arrives at our headquarters, it remains on continuous video surveillance until the package is opened and your items are verified. If you accept our offer, payment will be issued immediately via wire transfer. If you elect not to accept our offer, your item(s) are expedited back to you with a fully-insured shipping label.
  2. Visit a Diamond Banc office near you. If you are looking to receive an immediate offer & same-day funding, we encourage you to visit one of our offices nationwide. Schedule an appointment at a Diamond Banc location near you, have your jewelry evaluated on the spot, and get paid immediately. Typically, this process takes less than 40 minutes.

Find a Diamond Banc location near you.

How do you determine how much my jewelry is worth?

Diamond Banc takes several factors into consideration when making an offer to purchase diamonds, jewelry, and watches. When evaluating any diamond, we consider the 4 C’s (carat, cut, color, clarity) and its overall appearance and beauty.

We also take into account the current market demand for those characteristics. When putting together an offer for your jewelry, we take into account the maker of each piece, its date of production, condition, and quality of craftsmanship, style, and desirability.

Our vast network of over 20,000+ buyers & collectors ensures that we can make industry-leading offers for your items.

Is my jewelry secure while in transit?

Yes. Your jewelry is insured while in transit and while in our possession. We provide you with a fully insured shipping label to send your item(s) to our headquarters.

Our shipping & logistics team tracks your package every step of the way. From the moment your item arrives at our headquarters, it remains on continuous video surveillance until the package is opened and your items are verified.

What if I don’t accept the final purchase offer?

If you elect not to accept our purchase offer, we will expedite your jewelry back to you under a fully-insured shipping label.

What types of jewelry do you accept?

Diamond Banc actively purchases diamonds 0.50ct+, engagement rings, diamond jewelry, estate jewelry, & signed designer jewelry from designers such as Cartier, Tiffany & Co., Harry Winston, Van Cleef & Arpels, Graff, and more.

Why should I sell my jewelry to Diamond Banc?

Diamond Banc offers the most expansive & pro-consumer jewelry liquidity options in the nation. Our sole focus is to provide our clients access to the liquidity their fine jewelry items possess. Thus, we are committed to paying industry-leading prices for your jewelry while offering you a simple, speedy, and professional transaction.

Check out our Google Reviews to see what clients’ of Diamond Banc are saying about their experience.

How do I get paid?

Once you accept our purchase offer, we issue payment via check or wire transfer immediately.

Can I get a loan instead?

Yes. Diamond Banc is the nation’s #1 jewelry-secured lender. With a Jewelry Equity Loan, you can borrow against the value of your jewelry while still retaining ownership of it. Learn more about our Jewelry Equity Loan service by watching this video or visiting our Jewelry Equity Loan page.

From The Founder

There are many Rolex buyers you can sell your Rolex to in Orlando. However, when you’re selling your Rolex watch, not just any Rolex buyer will do. It is imperative that you choose the right Rolex buyer to ensure you are receiving the most for your watch.

Diamond Banc is the nation’s premier Rolex buyer. We are Rolex experts and take every value-adding factor into consideration such as model, age, condition, and rarity to offer the highest amounts.

The Rolex models purchased most frequently:

  • Rolex Submariner
  • Rolex Sea-Dweller
  • Rolex Deepsea
  • Rolex GMT-Master & GMT-Master II
  • Rolex Day-Date (President) & Day-Date II
  • Rolex Datejust & Datejust II
  • Rolex Cosmograph Daytona
  • Rolex Yacht-Master & Yacht-Master II
  • Rolex Explorer & Explorer II
  • Rolex Air-King
  • Rolex Milgauss
  • Rolex Pearlmaster
  • Rolex Cellini
  • Rolex Sky-Dweller
  • Rolex Oyster Perpetual
  • Rolex Oyster Perpetual Date
  • Rolex Oysterquartz
  • Rolex vintage models

Where to Sell Your Rolex in Orlando, Florida

Finding the best Rolex buyer can be daunting, especially in Florida where there is no shortage of Rolex buyers. However, it is essential to pick the right buyer to trust when you’re selling your Rolex watch. If you are located in Orlando and looking to sell your Rolex watch, Diamond Banc Orlando is the best option.

Here are three questions that can help guide you through the process of selecting the best Rolex buyer:

  • What is my Rolex worth?
  • Can I trust my Rolex buyer?
  • Am I getting the most for my Rolex watch?

These factors can help you to eliminate Rolex buyers that might be the wrong fit and can help you locate your perfect Rolex buyer.

What is my Rolex’s value?

If you’re looking to receive the best offer when selling your Rolex, it is important to understand what that watch is approximately worth and what factors contribute to the overall value of a Rolex. Ultimately, the Rolex value will depend on the market demand and condition of the watch. Although there are several factors to consider when looking up your Rolex’s worth, the most important factors include: the model of your Rolex, the overall condition of the watch, the year of production, the “rarity” of your watch, and the Rolex coming with the original Rolex box and warranty card and/or paperwork.

The amount of wear on your Rolex, the movement’s condition and overall demand for your specific Rolex model are the key factors in determining your Rolex value and what Diamond Banc is able to offer. Bringing the original Rolex box and warranty card documentation with you when meeting with our Rolex buyer in Orlando can result in hundreds of dollars.

Can I trust my Rolex buyer?

Another key factor to consider is: “Do I trust this Rolex buyer”? When selling any valuable item, especially something important like your Rolex, you want to feel secure in the buyers’ reputation, financial standing and ethics. Diamond Banc is a national buying and lending company that has an excellent reputation, high ethical standards and stellar financial means to assist you when selling your Rolex timepiece. You must trust your Rolex buyer to have the funds available to buy your Rolex outright.  Diamond Banc not only provides you with a fair and accurate valuation of your timepiece at no obligation, we also provide immediate payment when you do decide to sell your Rolex. Diamond Banc always ensures your information is private and the process is entirely confidential.

Diamond Banc is fully committed to providing the best option when selling your Rolex timepiece. Selling your Rolex to Diamond Banc of Orlando is confidential, safe and couldn’t be more simple of a process, with funds being issued immediately. We appreciate the opportunity to earn your business and look forward to scheduling an appointment in our private Orlando office. Diamond Banc is always happy to provide no-pressure, no-cost, liquid value assessments on your Rolex watch.

Am I getting the most for my Rolex watch?

The final factor to consider is whether you’re getting the most for your Rolex. Even if you have a clear understanding of your Rolex’s value, it’s important to partner with a buyer who has the infrastructure to ensure you realize that value and receive the most for your watch. Diamond Banc is your best option if you wish to receive the highest amount when selling your Rolex in Central Florida. Diamond Banc is the nation’s foremost Rolex buyer with offices throughout the U.S., including four locations in Florida. We give our clients the highest immediate purchase offers for their watches based on real-time market data. Diamond Banc has a vast network of collectors, retailers, Rolex brokers, and watch dealers who are eager to purchase pre-owned Rolex watches.

Our wide network of selling avenues allows us to provide the strongest purchase prices of any Rolex buyer in Orlando and ALL of Florida as a whole. Our Rolex purchasing process is simple. Diamond Banc of Orlando buys all conditions and models of Rolex, from brand new watches to vintage models such as the vintage Daytona, vintage GMT Master, and vintage Submariner. We also purchase dress models such as the Rolex Day-Date (President) and Datejust. We buy both men and ladies’ Rolex watches. Diamond Banc is here to provide you with a clear understanding of your Rolex’s value.

How can I find out what my Rolex is worth?

Fill out the form above and we will quickly provide a purchase quote and work with you to set up an appointment at our private Orlando office. Call our office or email Deena, our Orlando Director, to set up an in-office appointment.

Know your Rolex model number? Enter it into our Rolex Value Calculator and an approximate value will instantly be provided which is subject to us viewing the watch in person.

Diamond Banc’s Orlando office serves a wide area of the Orlando metro including but not limited to:

Windermere, Dr. Phillips, Lake Nona, College Park, Winter Park, Downtown Orlando, Winter Garden, Downtown Winter Garden, Kissimmee, Baldwin Park, Thornton Park, Golden oaks, Delaney Park, Lake Eola, Metro West, Millenia, Clermont, Ocala, Orange County, Osceola County, Polk County, Lake County, Sumter County, Brevard County, Volusia County, Seminole County, & Marion County

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